Digital Marketing Executive

3 days ago

Kadavanthara Kochi Kerala, India UGI - United Group Of Initiatives Full time

Job Title: Digital Marketing Executive

Location: Kochi, Kerala

About the Role:
We are looking for an experienced and self-driven *Digital Marketing Executive* to join our creative team. In this role, you will be responsible for planning, executing, and managing digital marketing strategies tailored for *international clients*. Your goal will be to enhance their online presence, generate high-quality leads, and support conversion through effective coordination with internal teams.

Your contribution will directly impact customer success, satisfaction, and long-term loyalty.

Key Responsibilities:

- Identify and understand client goals, needs, and expectations
- Generate quality leads through paid and organic campaigns on various social media platforms
- Monitor, track, and manage leads using CRM tools; ensure regular follow-up and data hygiene
- Coordinate closely with the Conversion Rate Optimization (CRO) team to maximize lead conversions
- Implement and manage social media strategies aligned with client objectives
- Analyze campaign effectiveness and prepare performance reports
- Recommend and implement innovative digital projects to improve ROI
- Stay updated with digital marketing trends, tools, and best practices

**Requirements**:

- Bachelor’s or Master’s degree
- Minimum 1 to 1.5 years of hands-on experience in digital marketing
- Proven experience using CRM software for lead management and reporting is a plus
- Strong knowledge of SEO/SEM, CRM tools, and Google Ads campaigns
- Excellent written and verbal communication skills
- Well-organized, detail-oriented, and able to multitask under pressure

**Job Types**: Full-time, Permanent

Pay: Up to ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement
- Paid time off

Schedule:

- Day shift
- Fixed shift
- Morning shift

Work Location: In person

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