Trade Marketing Manager
6 days ago
Trade Marketing ManagerLocation: HQ – Delhi (on-site; pan-India travel)About the roleOwn MARS Cosmetics’ in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out.Key Responsibilities• Plan and execute annual trade marketing calendar by channel: in-store branding, gondolas/fixtures, testers, planograms, promos, and seasonal launches.• Own POSM lifecycle: brief → design → prototype → vendor onboarding → production → deployment → audit → reuse/repurpose.• Drive OOH & proximity media around key stores/markets; coordinate with media/OOH agencies for sites, permissions, and execution.• Build retail VM standards (SOPs, planograms, hygiene checklists); run field audits and fix gaps fast.• Partner with Sales (GT/MT/Key Accounts) on store activation plans, openings, and monthly priorities; align with Supply for kit readiness.• Manage trade budgets, negotiate vendor rates, and track ROI per activation (sell-out uplift, CPT/CPM, cost per store).• Run promoter enablement: counters, visual toolkits, demo assets, and training inputs.• Track competitive activity and visibility share; recommend counter-moves by market.• Report weekly on execution, spends vs. plan, and impact metrics.KPIs• % on-time, in-full (OTIF) deployments• POSM utilization & cost/store• Visibility score / share-of-shelf• Sell-out uplift per activation & per ₹ spent• Audit compliance (VM hygiene, fixture upkeep)Requirements• 4–8 years in Trade/Shopper/VM for beauty/FMCG/consumer durables; multi-channel experience (GT/MT/KA).• Strong vendor network for POSM/fixtures/printing/OOH; proven cost and timeline control.• Hands-on with planograms, fixture specs, materials (acrylic, MDF, metal, lighting), and mall/store permissions.• Data-driven; advanced Excel/Sheets & PowerPoint; working knowledge of BI (Tableau/Power BI) preferred.• Excellent coordination and negotiation; fluent in English & Hindi; willingness to travel 30–40%.• Bachelor’s degree required; MBA/Design/VM certification is a plus.Apply: Send CV/portfolio of past retail activations to with subject “Trade Marketing Manager – Delhi”.
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Trade Marketing Manager
2 weeks ago
Delhi, Delhi, India Dreame Technology Full timeJob Title: Trade Marketing Manager Location: New Delhi, India Company: Dreame India Reporting To: Head of Modern RetailAbout Dreame Dreame is a leading global brand in smart home appliances, specializing in high-tech vacuum cleaners, robotic vacuums, and hair grooming products. As we expand our presence in India, we are looking for a dynamic Trade Marketing...
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Trade Marketing Manager
2 weeks ago
Delhi, Delhi, India Dreame Technology Full timeJob Title: Trade Marketing Manager Location: New Delhi, India Company: Dreame India Reporting To: Head of Modern RetailAbout Dreame Dreame is a leading global brand in smart home appliances, specializing in high-tech vacuum cleaners, robotic vacuums, and hair grooming products. As we expand our presence in India, we are looking for a dynamic Trade Marketing...
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Trade Marketing Manager
1 week ago
Delhi, Delhi, India Dreame Technology Full timeJob Title: Trade Marketing Manager Location: New Delhi, India Company: Dreame India Reporting To: Head of Modern Retail About Dreame Dreame is a leading global brand in smart home appliances, specializing in high-tech vacuum cleaners, robotic vacuums, and hair grooming products. As we expand our presence in India, we are looking for a...
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Trade Marketing Manager
5 days ago
Delhi, India MARS Cosmetics Full timeTrade Marketing Manager Location: HQ – Delhi (on-site; pan-India travel) About the role Own MARS Cosmetics’ in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out. Key Responsibilities • Plan and...
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Trade Marketing Manager
2 weeks ago
Delhi, Delhi, India Medusa Beverages Full time ₹ 1,04,000 - ₹ 1,30,878 per yearHORECA & Alcobev industry experience mandatory.Position: Trade Marketing ExecutiveLocation: Delhi NCRExperience: 4-6 yearsIndustry: Alcoholic Beverages / FMCGAbout the Role:We're looking for a go-getter who knows how to make a brand stand tall where it matters most — at the point of sale. As a Trade Marketing Executive, you'll drive visibility,...
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Trade Marketing Manager
3 days ago
Delhi, India Medusa Beverages Full timeHORECA & Alcobev industry experience mandatory. Position: Trade Marketing Executive Location: Delhi NCR Experience: 4-6 years Industry: Alcoholic Beverages / FMCG About the Role: We're looking for a go-getter who knows how to make a brand stand tall where it matters most — at the point of sale. As a Trade Marketing Executive, you'll drive visibility,...
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Trade Marketing Manager
6 days ago
Delhi, India MARS Cosmetics Full timeTrade Marketing Manager Location: HQ – Delhi (on-site; pan-India travel) About the role Own MARS Cosmetics’ in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out. Key Responsibilities ...
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Trade Marketing Manager
3 weeks ago
Delhi, Delhi, India MARS Cosmetics Full timeTrade Marketing Manager Location: HQ – Delhi (on-site; pan-India travel) About the role Own MARS Cosmetics' in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out. Key Responsibilities • Plan and...
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Trade Marketing Manager
6 days ago
Delhi, India MARS Cosmetics Full timeTrade Marketing ManagerLocation: HQ – Delhi (on-site; pan-India travel)About the roleOwn MARS Cosmetics’ in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out.Key Responsibilities• Plan and execute...
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Trade Marketing Manager
5 days ago
Delhi, India MARS Cosmetics Full timeTrade Marketing Manager Location: HQ – Delhi (on-site; pan-India travel) About the role Own MARS Cosmetics’ in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty. Lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out. Key Responsibilities • Plan and...
