Senior Marketing Manager
4 weeks ago
Job Title: Senior Manager, Marketing and Communication
Location: Bengaluru, Karnataka
Company: Elior India
About Us:
Elior India is a leading player in the corporate catering and hospitality sector, dedicated to delivering exceptional dining experiences and top-notch service. We are seeking a creative and detail-oriented Content Writer to join our team and help articulate our brand story through compelling content.
Purpose:
The overall purpose is to lead the Marketing, Communication initiatives and create brand awareness. Developing marketing campaigns aligned with Elior India business goals.
Requirements:
- Develop and execute comprehensive marketing strategies to drive brand awareness, client engagement and revenue growth.
- Oversee all marketing activities, including digital marketing, social media, content creation, public relations, print media and event planning.
- Organizing and oversee branding/communication campaigns and print media.
- Collaborate closely with sales and operations teams for branding across all channels.
- Analyze market trends, track campaign performance, and adjust strategies as needed to optimize results.
- Market research and competition mapping. Guide the sales team to arrange for competitor information (services, campaigns etc.) and aid in market understanding.
- Managing press releases
- Collaborating with PR agencies to market the brand.
- Branding internally for existing and new clients.
- Lead brainstorming sessions for internal and external projects related to branding
- Coordinate Public Relations and outreach initiatives, including media & press releases, company announcements, etc.
- To track actual spends and ensure costs are within the overall budget allocated.
Qualification and Skills Required:
- Graduate/MBA
- Overall 8+ of experience in developing marketing strategies and communication, from preferred industries like Food Services, Catering, Hotels, Hospitality & facilities & FMCG.
- Good communication skill.
- Strong on interpersonal relationships.
- Strong background in marketing.
- Ability to lead and inspire a team.
- A proven track record of creating and implementing successful marketing campaigns
Note: The role may require travel between multiple sites.
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