Senior Digital Media Planner

2 days ago


Bengaluru, Karnataka, India Pixis Full time
Media Planner Position: Media Planner

We are seeking an experienced Media Planner with proven expertise across DV360, Meta

(Facebook/Instagram), and Google Video (YouTube) campaigns. translating client briefs into actionable media strategies, evaluating the feasibility of proposed

The Media Planner

The role requires close collaboration with Client Services (CSS) & Execution to

Review incoming client media briefs (budget, KPIs, audience, targeting, timelines).

● Translate approved briefs into structured cross-platform media plans.

Develop detailed media plans across digital channels, with strong focus on:

○ DV360 (Google Display & Video 360) – programmatic display and video.

○ Meta Ads Manager – Facebook & Instagram paid social campaigns.

○ Google Ads (YouTube Video campaigns) – video-first planning and targeting.

○ Google search , Display & P-Max

● Collaborate with Execution and CSS teams to validate campaign setup (budgets, pacing,

Conduct pre-launch QA across DV360, Meta, and YouTube to minimize risks and

Track campaign performance across DV360, Meta, and YouTube dashboards.

● Partner with CSS for daily scrums to flag risks, recommend optimizations, and ensure

Use cross-platform reporting (DV360, Meta, Google Ads) to analyze performance and

Bachelor's degree in Marketing, Advertising, Communications, or related field.

● Minimum 4 years of experience in digital media planning/buying with hands-on

expertise in DV360, Meta Ads, and Google Video campaigns.

● Strong understanding of performance marketing KPIs (CPL, CPA, ROI, CTR, CPM,

Proficiency in DV360, Meta Ads Manager, Google Ads (YouTube), and other digital

Proficiency in DV360 , Google YT & Meta reach planner & Forecasting.

● Advanced Excel/Google Sheets skills; Expertise in DV360, Meta, and Google Video campaign planning, QA, and

Structured, analytical thinker who can simplify complex data into actionable insights.

● Proactive mindset: anticipates risks, identifies opportunities, and proposes solutions.



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