
Senior Digital Media Strategist
2 days ago
We are seeking a seasoned Media Planner to join our team. The ideal candidate will possess a strong background in digital media planning and buying, with expertise in DV360, Meta Ads Manager, and Google Video campaigns.
The role requires close collaboration with our Client Services and Execution teams to review incoming client briefs, translate approved briefs into structured cross-platform media plans, and develop detailed media plans across digital channels.
Key Responsibilities:- Translate approved briefs into structured cross-platform media plans
- Develop detailed media plans across digital channels
- Collaborate with Execution and CSS teams to validate campaign setup
- Conduct pre-launch QA across DV360, Meta, and YouTube
- Track campaign performance across DV360, Meta, and YouTube dashboards
We are looking for a highly analytical individual who can simplify complex data into actionable insights and propose solutions to mitigate risks. Proficiency in DV360, Meta Ads Manager, Google Ads (YouTube), and other digital marketing tools is essential.
Requirements:- Bachelor's degree in Marketing, Advertising, Communications, or related field
- Minimum 4 years of experience in digital media planning/buying
- Hands-on expertise in DV360, Meta Ads, and Google Video campaigns
- Strong understanding of performance marketing KPIs
- Proficiency in Excel/Google Sheets
Awarded the best results through proactive mindset, anticipation of risks, identification of opportunities, and proposition of solutions.
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