Senior content manager

3 weeks ago


Delhi, India SMC Group Full time

Job Summary: We are seeking a talented and experienced Senior Content Writer to join our dynamic team. The ideal candidate will have over four years of experience in content writing, with a proven ability to create high-quality, engaging, and SEO-friendly content across various platforms. The Senior Content Writer will be responsible for developing compelling content that aligns with our brand voice and marketing goals. Key Responsibilities: Content Creation: Write, edit, and proofread content for websites, blogs, social media, email campaigns, whitepapers, case studies, and other marketing materials. Research: Conduct thorough research on industry-related topics to generate ideas and ensure content accuracy. SEO Optimization: Implement SEO best practices to enhance content visibility and search engine ranking. Content Strategy: Collaborate with the marketing team to develop content strategies that meet business objectives and audience needs. Project Management: Manage multiple projects and meet deadlines in a fast-paced environment. Brand Consistency: Ensure all content aligns with the company's tone, style, and branding guidelines. Performance Analysis: Monitor content performance and make data-driven adjustments to improve engagement and conversion rates. Team Collaboration: Work closely with designers, developers, and other team members to produce cohesive and visually appealing content. Qualifications: Experience: Minimum of 4 years of professional content writing experience. Education: Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field. Writing Skills: Exceptional writing, editing, and proofreading skills with a keen eye for detail. SEO Knowledge: Strong understanding of SEO principles and experience with SEO tools. Creativity: Ability to create engaging and original content that resonates with the target audience. Technical Skills: Proficiency in content management systems (e.g., Word Press), Google Analytics, and basic HTML. Communication: Excellent verbal and written communication skills. Adaptability: Ability to adapt to changing priorities and work under tight deadlines. Portfolio: A strong portfolio showcasing a variety of writing samples. Preferred Qualifications: Experience in Fintech domain. Familiarity with social media management tools. Basic graphic design skills. Knowledge of content marketing trends and best practices.



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