Global Content Strategist

1 month ago


Delhi, Delhi, India Pepper Content Full time
About Pepper Content

Pepper Content is a pioneering content marketplace that connects businesses with top-notch content creators to streamline content creation processes. With over 100,000 freelance content creators in their network and partnerships with prominent brands like Amazon, Adobe, and Google, they are revolutionizing the industry.

Role Overview

We are seeking an exceptional individual to join our marketing team as a SMB Marketing Specialist. This role involves collaborating with our marketing team to define target account criteria for ABM campaigns, researching potential targets, building and maintaining databases, segmenting and categorizing accounts, ensuring data accuracy, and aligning with sales strategies.

Responsibilities
  • Account Research: Identify potential target accounts based on specified criteria and collaborate with the marketing team to refine target account lists.
  • Database Management: Build and maintain accurate databases of target accounts and contacts using CRM and marketing automation platforms.
  • Data Analysis: Analyze data to measure the effectiveness of ABM campaigns and make recommendations for optimization.
  • Team Collaboration: Work closely with sales teams to ensure alignment between ABM databases and sales strategies.
Requirements
  • Technical Skills: Proficiency in CRM and marketing automation platforms, strong analytical skills, and excellent communication abilities.
  • Soft Skills: Adaptability, flexibility, enthusiasm, and a willingness to learn and grow.
Salary and Benefits

The estimated salary range for this position is ₹10-12 lakhs per annum, depending on experience. We offer a comprehensive benefits package, including health insurance, retirement plans, and opportunities for professional growth.



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