Performance Media Planning Manager

Media Performance Manager (Programmatic) – To develop mastery of programmatic planning and campaign execution Responsible for contributing to programmatic planning and campaign execution for assigned accounts. This role is both strategic and tactical in scope, requiring the planner to contribute to programmatic media recommendations and independently building campaigns in DSPs, identifying performance trends & insights, and providing actionable optimizations. Planner will assist Supervisor with training programmatic coordinators on trafficking, campaign set-up & DSP implementation, pre/post launch QA, reporting and finance Completed several DSP campaign builds from start to finish (i.e. creative/tag upload, audience builds, campaign/IOs/lines) • Has completed on-going campaign performance reporting and generated actionable insights and optimizations • Has shown the ability to analyze data and capture relevant insights in a meaningful way (i.e. good story-telling capabilities) • Has developed a good working knowledge of programmatic planning, buying and ad tech vendors • Has demonstrated emerging relationship skills (excellent communication and writing skills) • Contributes to larger internal knowledge sharing (i.e. internal media newsletter, internal team meetings) • Creates programmatic demand by adding value to each team and project you touch • Completes month-end billing in partnership with media team leads • Understands benefits of Groupe solutions and deals (i.e. preferred SSPs, PMX PMP deals) • Knows the campaign objectives: understands the in's and out's of a media ask, ask questions to better understand the details behind an upcoming media campaign • Emerging expertise across Prisma: executes placements, maintains quality control on placements, handles back-end billing • Emerging expertise across DSPs: can build a campaign from start to finish with minimal direction • Identifies performance trends and actionable insights/optimizations • Contributes to tactical programmatic media recommendations with direction from Supervisors • Leverages industry news and internal tools to stay update on latest industry trends; Assists in training and mentorship of coordinators • Participates in shared learning and works with Media Supervisors to help put together POV's and best practices • Contributes to programmatic media plan recommendations and client presentations • Collaborates with media partners/vendors • Understands the different stages of programmatic execution (trafficking, Creative Matrix, DSP builds, QA, on-going campaign maintenance) • Any graduate/B.E/B.Tech/MBA • 4-6 years' experience in Online media and Programmatic (TTD, DV360, Amazon DSP) • Experience working on DSP platforms like Yahoo (Verizon), DBM, MediaMath, Appnexus etc- will be an added advantage. • Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries • We ensure you get trained on multiple platforms and domains which enables you to have cross functional experience within the organization • Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package Spark breakthrough creative ideas. Eligible applicants will be considered without regard to race, colour, religion, sexual orientation, gender identity, ethnicity, disability status, marital status or any other characteristic protected by applicable local laws, regulations, and ordinances.