Media specialist

1 week ago

Kolkata, India I-PAC Full time
About I-PAC: I-PAC (Indian Political Action Committee) is a leading consulting firm that provides innovative, data-driven solutions to tackle the most complex campaign challenges. We specialize in delivering strategic insights and actionable plans that drive growth, enhance performance, and maximize the impact of campaigns. Our expertise lies in aligning creative strategies with seamless execution, ensuring every campaign achieves its goals. From crafting tailored messaging to optimizing campaign logistics, we are committed to delivering results that address immediate needs while building long-term success for our clients.
About the Job:
As a Media Specialist, you will play a critical role in shaping public narratives, managing media relations, and driving campaign messaging. From influencing the media agenda to handling political communication challenges, you will be the key link between campaign strategy and public perception. If you excel in high-pressure environments and have a talent for storytelling, this role offers the perfect opportunity to make a meaningful impact.
Job Responsibilities:
Cultivate and nurture long-lasting relationships with media persons at national, state, and district level
Craft media briefs, press releases, and campaign messaging that resonates with the Bengali audience
Anticipate media challenges, manage controversies, and steer public perception strategically
Decode political sentiments, analyze media trends, and provide data-backed recommendations
Represent I-PAC in media interactions, ensuring positive coverage and strong public engagement
Minimum Qualifications:
3–5 years of experience in media, journalism, PR, or political communications
A Bachelor's or Master’s degree in Journalism, Mass Communication, or a related field is preferred
Proficient in Bengali and English
Flexibility to manage demanding schedules, travel widely, and excel in a fast-paced, high-stakes environment
Preferred Qualifications:
Deep understanding of West Bengal's media ecosystem, political structures, and current affairs
Ability to think on your feet and handle media pressure
Craft compelling stories, engage with the media confidently, and stay ahead of the news cycle
Bonus if you have prior experience working with a Bengal-based news media organization.

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