Market Research Associate

2 weeks ago

bangalore, India 1BRIDGE Full time

Location: 8th block Jayanagar, Bangalore (immediate joiner) Job type: Full-time Company: Rubanbridge Pvt Ltd ( About 1Bridge: 1Bridge (RubanBridge Pvt. Ltd.) is a fast-growing rural supply chain enterprise with operations across 75+ locations in southern India. Our mission is to build inclusive rural innovation ecosystems by integrating supply chain efficiency, clean energy access , entrepreneurship development, and livelihood creation. We simplify last-mile connectivity in underserved regions through technology-driven operations, enabling seamless access to essential goods, services, and climate-smart solutions for rural communities. Key Responsibilities (KRAs): 1.     Market Intelligence & Segmentation: Conduct taluka-wise analysis of TAM, SAM, and SOM for energy-efficient product categories. Identify high-potential clusters and priority products for scaling adoption. 2.     Impact Research & Monitoring: Develop and manage a continuous feedback system on adoption, affordability, and satisfaction with clean-energy solutions. Conduct periodic income impact assessments for entrepreneurs and households. Evaluate ESG-linked project outcomes (social inclusion, CO₂ reduction, income uplift). 3.     Partnership Research: Map relevant government schemes, CSR programs, and institutional collaborations in clean energy and entrepreneurship. Identify potential co-funding or scale-up partners (State Missions, NABARD, UNDP, etc.). 4.     Enterprise & Ecosystem Analysis: Build a database of SHGs and MSMEs operating within project geographies. Study MSME energy usage patterns and identify alternative energy-efficient options. 5.     Knowledge Management & Insights: Generate monthly insights reports linking data findings to business and project decisions. Support internal teams with data-backed recommendations on product strategy, outreach design, and financing models. 6.     On field surveys: Work on-field, specifically north Karnataka to conduct surveys for primary research. 7.     Research Initiatives: Brainstorm, Ideate and implement new initiatives to get quality insights in green-energy adoption. Key Performance Indicators (KPIs) ·       Data-driven insights published ·       Policy/partnership opportunities identified ·       Having good experience on primary and secondary research ·       Active feedback loops established across operational areas resulting in x% increase in product distribution ·       ESG dashboard updates (CO₂ reduction, gender participation, livelihood impact) reported quarterly. Skills & Qualifications: ·       Experience: Freshers or experienced ·       Master’s degree in Energy management, Environment, Rural Management/Development, other energy related field ·       Strong command on MS Excel and other data analysis tools (Excel, Power BI) and ability to derive insights from primary and secondary data. ·       Kannada language fluency preferred Compensation: Fixed salary: Up to 3.5 LPA (negotiable for right match)

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