Associate - performance marketing
3 weeks ago
About 32nd Established in 1990, we are a legacy real estate company with extraordinary commercial, co-working, hospitality and luxury retail spaces across India, with a focus on Delhi-NCR and Goa.
Today, 32nd is an elevated, cultural and lifestyle community for the new generation and partners with the world’s leading brands and tastemakers.
We are first and foremost- innovators - discovering and incubating emerging brands with unparalleled, high end offerings; introducing disruptive cutting edge experiential technology and offering luxury residences with global appeal.
Know more: Website: Technology product: Application: 32nd Club on android and i OS app store Instagram: About the role We are seeking a highly motivated and results-driven Performance marketer to join our dynamic team.
You will be responsible for driving customer acquisition, lead generation, and revenue growth through various digital channels.
Your primary focus will be optimising campaigns across Google, Meta, Linked In, and other paid platforms to achieve the highest ROI and key business objectives.
What You Will Be Doing Strategy Development : Create, manage, and execute performance marketing strategies across multiple digital channels (Google Ads, Meta, Linked In, etc.) to achieve business objectives such as sales, lead generation, or traffic.
Campaign Management : Plan, implement, and optimize paid media campaigns, including but not limited to Google Pmax, Facebook Ads, Instagram Ads, Linked In Ads, and You Tube.
Budget Managemen t: Oversee and manage advertising budgets across platforms to ensure efficient spending and allocate funds based on performance and goals Data Analysis : Analyze performance data and metrics, identify trends, and optimize campaigns based on insights to maximize ROI and conversion rates.
Customer Journey : Focus on optimizing the full customer funnel from acquisition to conversion and retention.
A/B Testing : Perform regular A/B tests on ad creatives, landing pages, and bidding strategies to continuously improve campaign performance.
Collaboration : Work closely with cross-functional teams, including creative, product, and sales teams, to align marketing strategies with business goals.
Reporting: Prepare weekly, monthly, and quarterly reports showcasing campaign performance, insights, and future strategies to stakeholders.
What You Bring To The Table Bachelor’s degree in Marketing, Business, or a related field.
1+ years of experience in performance marketing or digital advertising.
Proven experience with Google Ads, Meta Ads, and other paid digital channels.
Strong analytical skills with a data-driven mindset.
Proficiency with marketing tools such as Google Analytics, Google Tag Manager, and Facebook Business Manager.
Ability to manage and optimize budgets effectively.
Strong communication and collaboration skills.
What Really Wows Us A customer-first mindset with empathetic and positive attitude.
Excellent verbal and written communication skills.
High-ownership approach towards challenges in fast paced environment.
The Fine Print 32nd is committed to equal employment opportunities regardless of race, colour, national origin, gender, sexual orientation, age, religion, and veteran status.
We embrace diversity as a strength, and our hiring and promotion decisions are based solely on qualifications and merit.
We are proud to be an equal opportunity employer, dedicated to building a more equitable and inclusive future for all.
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