Digital Marketing Specialist

9 hours ago

Pune, India Bensonfox Digital Full time

Candidate must reside in PuneWork from home opportunityRole DescriptionWe are looking for a Performance Marketing Specialist who lives and breathes paid campaigns. If you can strategize, launch, and manage ad campaigns that not only get clicks but also convert into real business growth, this is the role for you.You should be confident in handling:- Paid Ad Campaigns on Google Ads & Meta Ads (Facebook, Instagram)- Social Media Management – driving engagement and community growth- Creative Tools like Canva for quick campaign visuals- Campaign analytics, optimization, and reporting to ensure every rupee spent delivers impactIf you’re data-driven, ROI-focused, and hungry to experiment with fresh ideas, you’ll love this role.Key Responsibilities:- Plan, execute, and optimize campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram).- Manage and track ad performance with clear KPIs (CTR, CPA, ROI, etc.).- Create engaging ad creatives using Canva or similar design tools.- Monitor budgets and ensure campaigns deliver within spend limits.- Generate weekly and monthly reports with insights and recommendations.- Stay updated with the latest trends in paid ads & performance marketing.- Coordinate with the design and content team for campaign creatives.- Manage basic social media ad campaigns to boost reach and engagement.Company DescriptionBensonfox Digital is a fast-growing, award-winning Digital Marketing & Website Design Agency based in Pune. Recognized for Best Portfolio Management and Excellence in Employee Engagement, we’ve built a reputation for delivering creative strategies with measurable results. Our team thrives on innovation, collaboration, and driving real growth for clients across healthcare, retail, and consumer brands. If you’re passionate about digital, this is the place where your skills will shine.

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