Digital Marketing Specialist

2 weeks ago

Erode, Tamil Nadu, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 18,00,000

Campaign Manager Role

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The successful Campaign Manager will play a pivotal role in devising, developing and executing integrated marketing campaigns that drive business results. This individual will oversee the entire campaign lifecycle, from inception to delivery, ensuring seamless collaboration across teams and flawless execution.

Key Responsibilities

  • Develop and execute cross-channel marketing campaigns that meet business objectives, leveraging expertise in digital marketing platforms and analytics tools.
  • Collaborate with cross-functional teams to align campaign goals with overall business strategy, fostering a culture of transparency and open communication.
  • Track and analyze campaign performance, providing data-driven insights for improvement and optimization.
  • Manage campaign resources, timelines, and budgets to ensure successful delivery, while minimizing risk and maximizing ROI.
  • Ensure all marketing channels adhere to brand guidelines and regulatory requirements, maintaining the highest standards of professionalism and integrity.

Requirements & Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field, demonstrating a strong foundation in marketing principles and practices.
  • 3-6 years of experience in campaign management or digital marketing, with a proven track record of success and growth.
  • Strong knowledge of digital marketing platforms, including Google Ads, Meta Ads, email marketing tools, and CRM systems, enabling effective campaign execution and measurement.
  • Proficient in analytics and reporting tools, such as Google Analytics, CRM systems, and marketing automation platforms, to drive data-driven decision-making and campaign optimization.
  • Excellent project management, organizational, and communication skills, with the ability to work independently and collaboratively as part of a team.
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