Digital Advertising Specialist

3 weeks ago


Mumbai, Maharashtra, India Auburn Digital Solutions Full time
About the Role

We are seeking a highly skilled Digital Advertising Specialist to join our dynamic team at Auburn Digital Solutions. This exciting opportunity involves managing and executing large-scale campaigns across multiple brands within the Facebook advertising platform.

This role requires a deep understanding of Facebook's diverse ad formats and advertising policies, as well as a robust grasp of audience segmentation, tracking mechanisms, and attribution models.

Key Responsibilities:

  • Manage, test, and optimize large-scale budgets to achieve maximum ROI
  • Develop and execute comprehensive Facebook performance strategies to drive business results
  • Collaborate with cross-functional teams, including media buyers and performance creatives
  • Conduct market, customer, and competitor research to inform new testing and scaling strategies
  • Stay up-to-date with industry trends and best practices in digital advertising
Requirements

To be successful in this role, you will need:

  • Experience in Facebook media buying and campaign management
  • Expertise in strategizing, planning, and achieving defined goals
  • Familiarity with large-scale budgets and complex campaign execution
  • Preferred experience with digital product marketing and Google Tag Manager (GTM)
  • Ability to integrate tracking tools and troubleshoot potential issues
  • Experience with third-party analytics tools, such as Google Analytics 4
  • Strong attention to detail and excellent time management skills
  • Able to prioritize workflow and manage multiple projects simultaneously
  • Enthusiasm for paid social advertising and a drive for continued growth and learning
About Us

Auburn Digital Solutions is a leading provider of digital marketing services. We offer a competitive salary range of $80,000 - $110,000 per year, depending on experience. If you're a motivated and innovative individual who thrives in a fast-paced environment, we encourage you to apply for this exciting opportunity.



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