Marketing Innovator for Skincare Brand

6 days ago


Mumbai, Maharashtra, India Leafoberryy Full time
Skincare Marketing Specialist Role Overview

We're seeking a creative marketing specialist to spearhead innovative campaigns and boost brand engagement.

  • Craft and execute unique marketing strategies to enhance brand awareness.
  • Plan and oversee content creation for social media, website, and digital campaigns.
  • Collaborate with designers and influencers to produce compelling brand storytelling.
  • Analyze campaign performance and adjust strategies based on insights and trends.

The ideal candidate has 2+ years of experience in marketing, digital marketing, or creative strategy, preferably in the skincare/Beauty industry.

A strong understanding of storytelling, content creation, visual marketing, creativity, and tech savvy skills is essential. Additionally, excellent verbal and written communication skills are required to engage audiences effectively.

Key Responsibilities:
  • Develop and execute creative marketing strategies to enhance brand awareness and engagement.
  • Plan and oversee content creation (visuals, videos, and copy) for social media, website, and digital campaigns.
  • Collaborate with designers and influencers to produce compelling brand storytelling.
  • Manage social media campaigns, email marketing, and digital ads to drive conversions.
  • Analyze campaign performance and adjust strategies based on insights and trends.
Requirements:
  • Experience: 2+ years in marketing, digital marketing, or creative strategy.
  • Skills: Strong storytelling, content creation, and visual marketing expertise.
  • Creativity: Ability to think outside the box and develop innovative campaigns.
  • Tech Savvy: Familiar with social media trends, SEO, email marketing tools, and paid ad platforms.
  • Communication: Strong verbal and written skills to engage audiences effectively.
  • Team Player: Ability to collaborate with cross-functional teams.


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