Business Development Specialist
2 weeks ago
The Business Associate will play a pivotal role in driving strategic growth initiatives. This role will work closely with senior leadership to identify market opportunities, design and implement high-impact strategies, and ensure alignment across teams to deliver measurable business results.
Key Responsibilities:- Own Revenue and P&L: Set the growth thesis, define north-star and input KPIs, and run a tight operating cadence that balances scale with unit economics (CAC/LTV/ROAS, contribution margin).
- Growth Strategy & Category Expansion: Identify high-impact levers across segments, offerings, geographies, and partnerships; build business cases and translate them into a focused execution roadmap.
- Experimentation Engine: Design and run cross-functional experiments across product, tech, ops, and marketing with clear hypotheses, guardrails, and success criteria; institutionalize rapid learn–decide–scale cycles.
- Product & Tech for Revenue: Prioritize features and internal tools that improve acquisition, conversion, retention, and monetization; ensure instrumentation, data integrity, and experiment frameworks are in place.
- Marketing Efficiency & Portfolio Mix: Orchestrate channel strategy and lifecycle communication to maximize incremental revenue at optimal spend efficiency; allocate budgets dynamically based on impact.
- Ops & CX Alignment: Align capacity, SLAs, and processes to convert demand reliably; drive throughput, reduce leakage and churn, and ensure the customer experience supports sustained revenue growth.
- Insights, Forecasting & Governance: Build dashboards, cohort and funnel views, and forward forecasts; lead RCA to focus on the highest-ROI bets; codify learnings into a repeatable revenue playbook and manage stakeholders to adopt it.
- Data Management & Analysis: Perform essential data analysis to support key business decisions. Ensure data accuracy and consistency by maintaining and updating information across various reports.
- Problem-Solving & Ownership: Take a high level of ownership over assigned tasks and projects, from start to end. Demonstrate foundational problem-solving skills by identifying issues, proposing solutions, and acting to resolve them.
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