Digital Marketing Manager with a Focus on E-commerce Performance
7 days ago
Company Overview
">Kellogg's is a leading global snacks company, driven by our vision to be the world's best-performing snacks-led powerhouse. Our portfolio includes iconic brands like Pringles, Cheez-It, Pop-Tarts, and more.
">Job Summary
">We are seeking an experienced Digital Marketing Manager with a focus on e-commerce performance to join our team. As a key member of our digital marketing team, you will be responsible for ensuring Kellogg brand representation online is accurate and on-strategy. You will also create, execute, and manage paid acquisition campaigns across various e-commerce platforms, including Amazon, Flipkart, and more.
">About the Role
">This role requires excellent analytical and problem-solving skills, combined with strong business judgement. You will work closely with our creative and marketing teams to test strategies and innovation. Your expertise in quantitative analysis and data-driven decision-making will drive growth and improve ROI across all channels.
">Key Responsibilities
">- ">
- Create and manage paid acquisition campaigns across multiple e-commerce platforms to drive revenue and increase ROI.">
- Analyze and optimize campaign performance using data-driven insights and strategy.">
- Build and scale acquisition and PPC campaigns with a strong focus on ROI.">
- Develop and maintain complex analyses and reporting dashboards to effectively communicate insights to stakeholders.">
- Work with creative and marketing teams to develop innovative strategies and test new ideas.">
- Benchmark management and keyword pruning.">
- Data bank management and marketing dashboard enablement.">
Requirements
">- ">
- Bachelor's degree in a relevant field (e.g., marketing, business, analytics) and at least 3 years of experience in digital/e-commerce marketing.">
- Strong analytical and problem-solving skills, combined with business acumen.">
- Expertise in quantitative analysis and data-driven decision-making.">
- Excellent written and verbal communication skills.">
- Experience with e-commerce platforms, such as Amazon, Flipkart, and Google Ads.">
- Proficiency in Microsoft Excel and ability to work with large datasets.">
What We Offer
">Kellogg offers a comprehensive benefits package, including competitive salary, bonus structure, and stock options. We provide opportunities for professional growth and development, as well as a dynamic and collaborative work environment.
">Location
">Mumbai, India (hybrid)
">Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum
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