Digital Reputation Manager

3 weeks ago

Mumbai, Maharashtra, India dentsu Full time

About Us:

Dentsu International India is a leading advertising agency network in India and the 5th largest globally. We are committed to achieving meaningful progress for our clients' businesses.

Our Mission:

We partner with brands to unlock unique possibilities for sustainable value and lasting change. Our teams of optimists, entrepreneurs, and first-movers coalesce around the needs of our clients.

The Role:

We are seeking a skilled Digital Reputation Manager to join our team in Mumbai. As a key member of our customer engagement team, you will be responsible for actively monitoring and reviewing user comments, suggestions, feedback, and complaints across social handles and platforms.

Your Responsibilities:

  • Connect with the target audience on digital platforms, responding to queries and maintaining brand reputation.
  • Promptly respond to negative comments, feedback, and redress complaints within client-specified turn-around time.
  • Create brand awareness by addressing user queries and showcasing compliments on brand social media pages.
  • EFFECTIVELY IDENTIFYING AND UTILISING SOCIAL LISTENING TOOLS FOR RESPONSE MANAGEMENT.
  • Categorize data, prepare, and share reports depicting an overview of the brand's performance, feedback reports consisting of existing/current pinpoints of the brand along with suggestions to address and eliminate those pinpoints successfully.
  • Assist the brand to effectively position itself, eliminate weak-links, leverage strength-points, and tap the target audience by collecting, collating, and sharing insights through analysis of incoming audience's comments, conversations, complaints, and feedbacks about the brand.
  • Recommending suggestions for improvements by preparing presentation reports over conversations analysed through tool comprising the below;
    • What are people talking the most about the brand?
    • Sentiment summary?
    • Which social platform or a blog or a review site has received the maximum buzz in terms of people talking?
    • Any specific enhancement people want from the brand?
    • Any particular aspect of existing customers dislike about the brand?
    • Which particular state or region from where conversations are highest or lowest?
    • Giving a way forward strategy and providing a new direction to the brand making the consumer experience better?
    • Benchmarking our brand against competition on the same metrics?

Requirements:

You should have 1-2 years of experience in a similar role. The salary for this position is ₹25,00,000 - ₹40,00,000 per annum.

Benefits:

This role offers excellent opportunities for growth and professional development. You will be part of a dynamic team that values innovation, collaboration, and creativity. Join us to make a meaningful impact on our clients' businesses

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