Marketing Campaign Strategist

24 hours ago


Thiruvananthapuram, Kerala, India beBeeMarketer Full time US$ 1,20,000 - US$ 1,40,000
Job Title: Performance Marketer – Meta Ads

Work as a performance marketer in an AI-powered company that revolutionizes digital marketing solutions for small to mid-sized businesses.

  • Develop, implement, and optimize paid campaigns on Meta (Facebook & Instagram) to drive performance and meet business objectives.

Key Responsibilities:

  • Lead the end-to-end campaign execution: creation, audience targeting, ad copywriting, and budget management.

Performance Analysis & Optimization

  • Analyze campaign data to optimize for CPA, ROAS, CTR, and conversions.

Creative Strategy & Optimization

  • Collaborate with creative teams to develop engaging ad formats.

Budget Management

  • Oversee and manage campaign budgets to ensure cost-effective advertising and maximize ROI.

Reporting & Communication

  • Generate and present campaign reports with actionable insights.

Meta Ads Best Practices & Compliance

  • Ensure all campaigns adhere to Meta's advertising policies.

Qualifications:

  • Must Have:
    • Meta Ads Certification.
    • Proven experience running Meta Ads campaigns with measurable results.
    • Strong understanding of CPA, ROAS, CTR, and conversion tracking.
    • Proficiency in Meta Ads Manager and related tools.

Preferred Skills:

  • Meta Blueprint Certification or equivalent advanced credentials.

What We Offer:

  • Competitive Pay.
  • Remote Flexibility.
  • High-Impact Role.
  • Growth-Focused Environment.
  • Legacy Opportunity.

The Ideal Candidate:

  • 5+ years in performance marketing.
  • Proven Track Record: Delivered 3X+ ROAS and scaled campaigns contributing to $100M+ revenue growth.
  • Leadership Excellence: Ability to mentor, guide, and manage marketing teams.
  • Aggressive & Goal-Oriented: Relentless focus on achieving measurable business growth.


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