
Marketing Campaign Strategist
24 hours ago
Work as a performance marketer in an AI-powered company that revolutionizes digital marketing solutions for small to mid-sized businesses.
- Develop, implement, and optimize paid campaigns on Meta (Facebook & Instagram) to drive performance and meet business objectives.
Key Responsibilities:
- Lead the end-to-end campaign execution: creation, audience targeting, ad copywriting, and budget management.
Performance Analysis & Optimization
- Analyze campaign data to optimize for CPA, ROAS, CTR, and conversions.
Creative Strategy & Optimization
- Collaborate with creative teams to develop engaging ad formats.
Budget Management
- Oversee and manage campaign budgets to ensure cost-effective advertising and maximize ROI.
Reporting & Communication
- Generate and present campaign reports with actionable insights.
Meta Ads Best Practices & Compliance
- Ensure all campaigns adhere to Meta's advertising policies.
Qualifications:
- Must Have:
- Meta Ads Certification.
- Proven experience running Meta Ads campaigns with measurable results.
- Strong understanding of CPA, ROAS, CTR, and conversion tracking.
- Proficiency in Meta Ads Manager and related tools.
Preferred Skills:
- Meta Blueprint Certification or equivalent advanced credentials.
What We Offer:
- Competitive Pay.
- Remote Flexibility.
- High-Impact Role.
- Growth-Focused Environment.
- Legacy Opportunity.
The Ideal Candidate:
- 5+ years in performance marketing.
- Proven Track Record: Delivered 3X+ ROAS and scaled campaigns contributing to $100M+ revenue growth.
- Leadership Excellence: Ability to mentor, guide, and manage marketing teams.
- Aggressive & Goal-Oriented: Relentless focus on achieving measurable business growth.
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