
National Channel Growth Specialist
16 hours ago
As a National Channel Activation Manager, you will have the opportunity to work in a national role with a leading FMCG giant. You will be responsible for scaling the business by working directly with leadership on all strategic priorities.
About Our ClientThe client is a consumer goods player with over 30 years of legacy and a top line of over 2000 cr. They have some of the most iconic brands in the industry and are poised to achieve high growth objectives.
Job DescriptionYou will be the anchor and owner of planning and controlling annual, quarterly and monthly spends for the Channel across all brands. You will also lead NPD launches and share gain plans in line with Organization goals.
You will apply Shopper Psychology principles to define path to purchase in the store and how to win the store and win in the store. Your goal will be to ensure Trade Investment budgets are well within agreed levels of spends as well as ROI.
You will work closely across all allied functions such as Supply, Commercial and IT to ensure operational agendas fall into place.
Requirements- Tier 1 MBA graduates (Batch of 2017 - 2019)
- Tier 2 MBA graduates (Batch 2016 -2018)
- An individual with minimum 2 years of an ASM stint in General Trade and then moved to a Regional Trade Marketing/Customer Marketing role
- Minimum 5+ years of industry experience
- Open to relocate
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