Digital Merchandising Specialist

4 days ago

Alwar, Rajasthan, India beBeeMerchandising Full time ₹ 40,00,000 - ₹ 80,00,000
Job Overview

As a Site Merchandiser, you will be responsible for enhancing customer engagement through strategic design and execution of merchandising content.

Key Responsibilities1. Digital Merchandising Strategy & Execution
  • Develop and manage category pages, brand stores, promotional campaigns, and email content to elevate online customer experience.
  • Lead initiatives to optimize discoverability and conversion through search improvement.
2. Customer Experience Optimization
  • Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points.
  • Develop strategies that drive satisfaction and enhance the overall online shopping experience.
3. Content Management & Web Analytics
  • Collaborate with cross-functional teams to deliver merchandising projects under tight timelines.
  • Stay up-to-date with e-commerce trends and technologies to inform merchandising decisions.
4. Cross-Functional Collaboration & Project Delivery
  • Work closely with teams to ensure timely project delivery and consistency across all digital touchpoints.
  • Execute projects with attention to detail and organizational skills.
5. Taxonomy & Navigation Enhancement
  • Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes.
  • Support attribute optimization to enhance product discoverability.

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