Brand Leadership and Strategy Executive

4 days ago


Bengaluru, Karnataka, India Metafolks Technologies Full time

Job Description: We are looking for a skilled Brand Strategist to join our team at Metafolks Technologies. As a Senior Brand Strategist and Team Lead, you will be responsible for leading the strategic direction of our brand, overseeing brand positioning, messaging, and digital strategies across all touchpoints.

About the Role:

This is a unique opportunity to join a dynamic team and contribute to the development of our brand strategy. You will have the chance to work closely with our marketing, creative, digital, and media teams to ensure seamless implementation of brand initiatives.

Key Responsibilities:

  • Develop and execute comprehensive brand strategies that align with our company's mission and vision.
  • Lead brainstorming sessions, collaborate on content creation, and help guide the creative direction for new brand campaigns.
  • Analyze performance data and metrics to refine and optimize our brand strategy, driving continuous improvement and growth.
  • Mentor and guide junior team members in their professional development, fostering a collaborative and growth-oriented environment.

Requirements:

  • 5-8 years of experience in brand strategy, ideally within an in-house marketing or agency environment.
  • Strong background in developing and executing brand positioning, digital strategy, and brand architecture.
  • Proven ability to lead and manage cross-functional teams, ensuring collaboration and delivery of high-quality brand work.
  • Exceptional presentation skills and the ability to communicate complex ideas clearly and persuasively to internal teams and leadership.

Compensation: The estimated salary for this role is ₹1,200,000 - ₹1,800,000 per annum, depending on qualifications and experience.



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