Lead Mobile Growth Specialist

4 days ago

Mumbai, Maharashtra, India beBeeUserAcquisition Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

Nazara Technologies is a diversified, India-based gaming and sports media powerhouse with a global footprint. From interactive gaming to early learning and esports, our products are loved by millions.

Role Overview

We seek a results-driven User Acquisition Manager with 4+ years of experience in mobile performance marketing and growth. This role will own the user acquisition strategy across top ad networks and drive new installs and optimize campaign ROI.

Responsibilities:

  • Plan, launch, and scale UA campaigns across Facebook Ads, Google Ads, and other mobile acquisition platforms.
  • Leverage tools like Appsflyer, Firebase, Branch, and MixPanel for accurate tracking, attribution, and insights.
  • Drive measurable growth by lowering CPIs, increasing installs, and optimizing the full user funnel.
  • Collaborate with creative, product, and analytics teams to test, learn, and iterate rapidly.

Requirements:

  • 4+ years of hands-on experience in user acquisition and mobile performance marketing.
  • Strong command of attribution platforms and mobile analytics tools.
  • Demonstrated success in hitting acquisition goals and improving campaign metrics.
  • Data-obsessed, analytical mindset with a passion for growth.

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