Digital Category Optimization Specialist

2 weeks ago

Bengaluru, Karnataka, India beBeeMerchandiser Full time ₹ 1,04,000 - ₹ 1,30,878
Job Title

A successful E-commerce Site Merchandiser plays a pivotal role in crafting exceptional end-to-end category-specific e-commerce experiences through strategic digital merchandising tactics. They monitor key performance metrics, support business initiatives to enhance the digital shopping experience, and drive category performance through timely category refreshes informed by data-driven insights.

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  • Category Refresh Execution: Execute assortment & site optimization strategies for comprehensive eCommerce category refreshes.
  • Consumer Insights: Analyze consumer funnel analysis, guest demographics data, and behavioral trends to improve site experience.
  • Know The Guest: Provide actionable insights by analyzing consumer behavior, site metrics, and demographic trends to enhance user experience.
  • Site Experience Management: Identify opportunities to optimize site merchandising strategies focusing on conversion, findability, maximizing guest engagement, and frictionless shopping.
  • Operational Excellence: Streamline processes, manage project timelines, and resolve operational challenges to improve task execution and efficiency.
  • Analytics: Analyze Key Performance Indicators (KPIs) across all devices and platforms, guest behavior, market trends, and competitive insights to uncover opportunities and drive action.
  • Cross-Functional Partnership: Collaborate with stakeholders to communicate insights clearly and ensure timely execution of action items.

Requirements:

  • Bachelor's degree mandatory (MBA preferred)
  • 3+ years of e-commerce or Customer insights experience (Site Merchandising, Digital Marketing, UX, etc.)

Benefits:

  • Analytical Skills: Strong analytical skills to gather, analyze, and interpret data from multiple tools and systems.
  • Effective Communication: Strong written and verbal communication skills to summarize findings & share timely updates with stakeholders.
  • Problem-Solving: Capability to identify opportunities for improvement based on data analysis and flag the same to relevant stakeholders.
  • Collaboration: Establish strong relationships across both functional and category peer groups.
  • Attention to Detail: Keen eye for detail to ensure accuracy in data analysis and reporting, with a focus on identifying actionable insights.
  • Accountability: High level of accountability & initiative towards both day-to-day outcomes as well as business goals.

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