Digital Transformation Leader

1 week ago

Ahmedabad, Gujarat, India beBeeDigitalMarketing Full time ₹ 8,00,000 - ₹ 12,00,000
Job Title: Digital Marketing StrategistDescription:

The ideal candidate will be responsible for developing and implementing effective digital marketing strategies to increase website visibility and improve search engine rankings.

You will conduct thorough keyword research and analysis to identify target keywords and optimize website content accordingly. You will also monitor and analyze website performance metrics using industry-standard tools.

Collaboration with content creators is crucial to ensure digital best practices are integrated into content creation processes. Staying up-to-date with the latest trends and best practices in search engine algorithms and digital marketing techniques is essential for success in this role.

Regular reports and insights on digital performance will be provided to stakeholders, and technical issues will be identified through website audits to recommend optimization solutions.

Collaboration with other marketing team members will be necessary to integrate digital marketing with social media, paid advertising, and content marketing strategies.

  • Key Responsibilities:
  • Develop and implement effective digital marketing strategies.
  • Conduct keyword research and analysis.
  • Monitor and analyze website performance metrics.
  • Collaborate with content creators.
  • Stay up-to-date with industry trends and best practices.
  • Provide regular reports and insights.
  • Perform website audits.
  • Required Skills:
  • Strong understanding of digital marketing techniques.
  • Analytical skills to analyze website performance metrics.
  • Proficiency in optimizing website content.
  • Experience with Facebook, Instagram, and other social media platforms.
  • Proficiency in creating and managing Google Ads campaigns.
  • E-commerce account management experience.
  • Excellent written and verbal communication skills.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum of 3+ years of experience as a Digital Marketing Specialist or similar role in digital marketing.

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