
Senior Influencer Marketing Specialist
2 days ago
Role Overview
We are seeking an experienced Influencer Marketing Manager to drive strategic partnerships and campaigns across our Influencer network. The ideal candidate will possess a deep understanding of the influencer marketing landscape and be able to develop and execute effective strategies to meet business objectives.
Key Responsibilities:
- Campaign Development: Develop and implement comprehensive campaign plans, including goal setting, budgeting, and timelines, to achieve business objectives.
- Influencer Selection: Research and identify high-quality influencers who align with our brand values and target audience, and negotiate partnership agreements that meet our needs.
- Content Creation: Collaborate with influencers to create engaging content that meets our brand guidelines and resonates with our target audience.
- Relationship Building: Foster strong relationships with influencers, clients, and internal stakeholders to ensure successful campaign execution and long-term partnerships.
- Performance Measurement: Track and analyze campaign performance metrics, including engagement rates, conversions, and return on investment (ROI), to inform future campaign strategies.
Requirements:
- Bachelor's Degree: In Marketing, Communications, or a related field.
- Experience: 6+ years in influencer marketing or a related field.
- Skillset:
- Strategic Thinking: Ability to develop and execute comprehensive campaign plans.
- Communication Skills: Excellent written and verbal communication skills to effectively collaborate with influencers, clients, and internal stakeholders.
- Negotiation Skills: Ability to negotiate partnership agreements with influencers and other stakeholders.
- Analytical Skills: Ability to track and analyze campaign performance metrics to inform future campaign strategies.
- Adaptability: Ability to adapt to changing campaign requirements and deadlines.
What We Offer:
- Competitive Salary: A competitive salary based on experience.
- Bonus Structure: A bonus structure tied to campaign performance.
- Professional Development: Opportunities for professional development and growth within the company.
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