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Social Media Growth Specialist
2 weeks ago
Job Opportunity:
We are seeking a Regional Social Media Manager to drive growth and engagement across school fan pages.
The role demands expertise in short-form video creation, social media campaigns, and platform optimization. Success will be measured by 15% MoM follower growth, 10%+ engagement rates, and consistent daily content output.
Key Responsibilities- Content Production (60%): Create high-quality videos weekly (Reels/Shorts, testimonials, event highlights).
- Publish daily shorts across YouTube & social media.
- Design static posts weekly (graphics, carousels, stories).
- Update weekly Google My Business posts.
- Deliver 15% MoM follower growth & 10%+ engagement rates.
- Share weekly updates (photos, events, announcements).
- Drive 6+ Google reviews/month per location.
- Execute localized digital campaigns monthly.
- Train students to create content via Social Media Clubs.
- Track and report KPIs with actionable insights.
- Graduate in Marketing, Mass Comm., or related field preferred.
- 2+ years in social media marketing with focus on short-form video.
- Hands-on experience with Canva, CapCut, Premiere Pro (or similar).
- Proven track record in achieving 15%+ MoM account growth.
- Strong communication, organizational, and collaboration skills.
