Senior Marketing Strategist
4 days ago
Marketing Director Job Description
">- Develop a comprehensive marketing strategy to drive brand awareness and enhance profitability.
">- Lead the marketing department, including digital marketing, advertising, communications, and creative teams.
">- Create strategic plans to establish and enhance our brand presence, allocate resources to different projects, and set both short-term and long-term goals for the department.
">- As the Head of Marketing, you will be responsible for creating strategic plans, allocating resources, and setting both short-term and long-term goals for the department. A talented marketing strategist who can inspire team members and drive success.
">- Prepare and manage budgets for the Marketing department.
">- Set, monitor and report on team goals.
">- Design branding, positioning, and pricing strategies.
">- Ensure our brand message is strong and consistent across all channels and marketing efforts.
">- Analyse consumer behaviour and determine customer personas.
">- Identify opportunities to reach new market segments and expand market share.
">- Craft quarterly and annual hiring plans.
">- Monitor competition and coordinate sales and marketing efforts.
">- Participate in the quarterly and annual planning of company objectives.
">- Driving of strategies for successful IPO.
">- Work experience as Head of Marketing or relevant field.
">- Experience running successful marketing campaigns.
">- Solid knowledge of web analytics and Google Adwords.
">- Experience with CRM software.
">- Leadership skills with the ability to set and prioritize goals.
">- Analytical mind.
">- MBA Marketing or relevant field.
">- An IPO background professional who works with the company seeking to go public, helping them navigate the process.
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