Associate Director of Events
1 week ago
Job Title: Associate Director of Events
Job Summary:
We are seeking an experienced Associate Director of Events to join our team at AccorHotel. As a key member of our sales and marketing team, you will be responsible for leading the Groups & Events team and driving revenue growth through strategic sales and marketing initiatives.
Key Responsibilities:
- Lead, train, develop, and support the Groups & Events team to achieve sales and revenue targets.
- Conduct sales calls with the team and set up appointments for personal sales calls, telemarketing, and site inspections to all existing and potential accounts.
- Ensure all inquiries are responded to within 24 hours and follow up to ensure the client has received the information and clarify questions.
- Ensure proper group handover is received from Rooms Sales for flawless execution.
- Ensure all relevant departments are updated of groups and events in the hotel, making sure resumes and BEOs are sent and group meetings are done in a timely manner.
- Ensure follow-up on lost business and bring information about them to the knowledge of the department superior.
- Be aware of all market trends and share it to the team so that a collective action can be implemented.
- Attend international and local trade shows, roadshows, and business trips to build and maintain strong relationships with clients.
- Entertain decision-makers of accounts in the F&B outlets of the hotel and take part in promotional activities with them.
- Update customers with the latest developments in the hotel and inform hotel management of all changes in the customer profile.
- Seek out and target new customers, new sales opportunities, and initiate an action plan to secure new business for the Hotel.
- Assist the Credit Department in following up all outstanding balances of accounts in a timely manner.
- Come prepared on weekly Sales and Revenue meetings.
- Develop and implement new sales strategies, tactics, and action plans for account base.
- Ensure and update current account information in Opera and hard files.
- Responsible for continually monitoring Business blocks in order to ensure a more accurate forecast.
- Conduct and/or attend daily meetings to review event contracts to ensure last-minute changes are communicated accordingly.
- Conduct pre-conference BEO meetings to ensure key departments are fully aware of relevant details pertaining to the group.
- Ensure the team is following up post-event to address any issues while soliciting return business.
- Attend departmental communication meetings and sales and operations meetings.
- Consistently interact with key clients, focusing on high-profile guests.
- Build and maintain good relations with all Accor Regional and Global Sales Offices.
- Be aware of all fire, health, safety, emergency, and security procedures in the hotel.
- Keep the Cluster DOSM promptly and fully informed of all problems or concerns so that corrective action can be taken on time.
- Adhere to the Department and Hotel's standard operating procedures (SOPs).
- Ensure strict confidentiality of information in the Department and Hotel.
- Carry out duties, projects, and other assignments as required by Cluster DOSM.
Requirements:
- Minimum 3 years of experience in a sales position, preferably at an international 5-star hotel.
- Degree/Diploma in Hotel Management/Business Administration.
- Strong knowledge of Opera & Microsoft Office.
- Understand the local culture and have worked in the region.
- Fluency in English, written and spoken.
Remote Work: No
Employment Type: Full-time
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