
Product Category Strategist
13 hours ago
Job Title: Product Category Strategist
The team is seeking a highly analytical and business-driven professional to own and scale key product categories. This role will be responsible for assortment planning, pricing, vendor management, and profitability ownership of the category.
Key Responsibilities:
- Define and execute category strategy for non-apparel verticals such as footwear, bags, watches, beauty, or other lifestyle categories.
- Identify growth opportunities, market gaps, and consumer trends to build differentiated product offerings.
- Own the profit and loss statement for the category – sales, margins, inventory, and marketing spends.
Assortment & Merchandising:
- Plan product assortment in line with consumer demand, seasonality, and market trends.
- Work with merchandising and marketing teams to design campaigns, promotions, and seasonal collections.
- Optimize pricing, discounting, and promotions to drive profitability and conversion.
Vendor & Brand Management:
- Build and manage strong vendor/brand relationships to negotiate terms, pricing, and supply commitments.
- Onboard new brands and products aligned with category strategy.
- Ensure seamless vendor operations – from procurement to fulfillment.
Operations & Performance Management:
- Collaborate with supply chain, inventory, and logistics teams to ensure product availability and timely delivery.
- Monitor daily sales, stock levels, and category performance metrics; take corrective actions when required.
- Conduct regular competitive analysis to benchmark pricing, product assortment, and category trends.
Cross-Functional Collaboration:
- Work closely with marketing to execute category campaigns and promotions.
- Partner with product & tech teams to enhance category visibility, navigation, and consumer journey.
- Provide inputs to finance on budgets, forecasting, and ROI measurement.
Requirements:
- 4–8 years of experience in category management, buying/merchandising, or business strategy (preferably in e-commerce, retail, FMCG, or quick commerce).
- Strong business acumen with experience in profit and loss statement ownership and vendor negotiations.
- Analytical mindset with proficiency in Excel/Google Sheets, data analysis, and reporting tools.
- Ability to identify consumer trends and translate them into business opportunities.
- Excellent communication, stakeholder management, and problem-solving skills.
Preferred Qualifications:
- MBA or Postgraduate in Business, Marketing, or Retail Management.
- Prior experience in non-apparel categories such as beauty, electronics, or FMCG.
- Exposure to fast-paced startups, e-commerce platforms, or retail companies.
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