
Lead Generation Strategist
3 days ago
We are seeking a skilled and results-driven professional to manage, grow, and optimize our web affiliate and publisher network.
The ideal candidate will be responsible for driving quality leads, conversions, and revenue for our web campaigns.
- Key Responsibilities:
- Identify, recruit, and onboard high-performing web affiliates and publishers.
- Manage and nurture relationships with affiliate partners, networks, and platforms.
- Monitor and analyze affiliate performance: clicks, leads, sales, ROI, and fraud metrics.
- Negotiate campaign terms and payouts (CPL, CPA, CPS, etc.).
- Ensure campaign delivery, compliance, and continuous optimization for better results.
- Collaborate with cross-functional teams to ensure seamless campaign execution.
- Handle affiliate invoicing, reconciliations, and reporting.
- Stay current with industry trends and best practices.
- 1–2 years of experience in web affiliate marketing, lead generation, or performance marketing.
- Strong understanding of key web KPIs: CTR, CR, EPC, ROI, etc.
- Experience using tracking and attribution platforms like HasOffers, Impact, Everflow, or Affise.
- Familiarity with affiliate networks, publishers, and traffic sources in web marketing.
- Strong negotiation and communication skills, with a data-driven mindset.
- Proficiency in Excel, Google Sheets, and performance dashboards.
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