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Employer Branding Specialist
2 weeks ago
Job Title: Assistant Manager - Employer Branding
Employer Branding Specialist Job Summary:
We are seeking an experienced and dynamic professional to join our Employer Branding team as an Assistant Manager. The ideal candidate will possess a strong understanding of employer branding strategies and be able to develop and execute campaigns that drive top talent attraction and employee engagement.
The successful candidate will be responsible for developing and executing internal communications plans, working closely with teams to ensure internal brand campaign success, and defining social media calendars, including drafting post copies, usage of hashtags, scheduling, and reporting.
Metric-driven decision making is key in this role, as the candidate will be expected to monitor and analyze social media performance metrics to optimize campaigns and track ROI.
This position requires collaboration with internal stakeholders to align employer branding initiatives with overall business objectives. Additionally, the candidate will be responsible for organizing and executing on-ground activities such as recruitment events, employer branding workshops, and employee engagement programs.
A key component of this role is preparing regular reports and presentations on employer branding activities and their impact on talent acquisition and retention.
About This Role- Bachelor's degree in marketing, Communications, Human Resources, or a related field
- 7-9 years of experience in employer branding, social media marketing, or related roles
- Proven track record of successfully executing employer branding initiatives and campaigns
- In-depth knowledge of social media channels, analytics tools, and reporting metrics
- Excellent written and verbal communication skills with a flair for content creation and storytelling
- Strong project management skills with the ability to prioritize tasks and meet deadlines in a fast-paced environment
- Experience in organizing and managing on-ground and online activities and campaigns
- Self-motivated with a proactive attitude and the ability to work independently and part of a team