Digital Marketing Strategist

1 week ago

Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 1,20,00,000 - ₹ 2,00,00,000

We're seeking a seasoned digital marketing strategist to lead our performance marketing initiatives.

About the Role:
  • Develop and execute data-driven performance marketing campaigns across search, social, and display channels to drive maximum ROI.
  • Analyze campaign performance metrics, including cost-per-click (CPC), cost-per-action (CPA), return on ad spend (ROAS), and click-through rate (CTR), to identify areas for improvement.
  • Conduct in-depth keyword research, audience targeting, and A/B testing to optimize campaign effectiveness.
  • Collaborate with creative teams to craft compelling ad copies and visuals that resonate with target audiences.
  • Track, measure, and report campaign performance with actionable insights to inform future marketing strategies.
  • Stay up-to-date with industry trends, platform updates, and new digital marketing tools to maintain a competitive edge.
Requirements:
  • Minimum 1 year of experience in Google Ads
  • Demonstrated expertise in performance marketing, keyword research, and campaign optimization

The ideal candidate will possess a strong passion for driving results and staying ahead of the curve in digital marketing. If you're a skilled performance marketing professional looking to take your career to the next level, we'd love to hear from you.

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