Senior Marketing Strategist for Blockchain Events
1 week ago
We are a leading global blockchain, AI and crypto consulting firm with diverse solutions for our clients. Our mission is to drive innovation and growth in the industry.
The ideal candidate will have a strong background in marketing, event promotion, and a deep understanding of the blockchain and cryptocurrency industry. As a Senior Marketing Strategist, you will play a key role in creating and implementing strategic marketing plans to drive attendance, engagement, and overall success for our events.
Responsibilities:- Develop Comprehensive Marketing Strategies
Create tailored marketing strategies for each blockchain event, aligning with company goals and target audiences.
Content Creation and ManagementDevelop compelling content for event promotion, including blog posts, social media updates, email campaigns, and promotional materials.
Digital Marketing ExecutionExecute digital marketing campaigns to drive online registrations and participation, utilizing SEO strategies, paid advertising, and social media platforms.
Partnerships and SponsorshipsIdentify and establish partnerships with relevant industry players, influencers, and organisations, negotiating and managing sponsorships to enhance event visibility and generate additional revenue.
Attendee EngagementDevelop strategies to enhance attendee engagement before, during, and after events, monitoring and responding to feedback and inquiries to ensure a positive participant experience.
Analytics and ReportingUtilise analytics tools to track and measure campaign success, preparing regular reports on key performance indicators (KPIs) and providing insights for continuous improvement.
Requirements:- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing, with a focus on event promotion.
- Strong understanding of blockchain technology and the cryptocurrency industry.
- Excellent written and verbal communication skills.
- Demonstrated ability to create and execute successful marketing strategies.
- Familiarity with digital marketing tools and analytics platforms.
- Creative thinking and problem-solving skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Previous experience in the blockchain or technology industry is a plus.
Estimated Salary: $80,000 - $120,000 per year
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