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Digital Transformation Product Manager
1 month ago
Lowe's India is a leader in home improvement retail, serving approximately 16 million customer transactions a week in the United States. With over $86 billion in total fiscal year sales, we operate over 1,700 stores and employ approximately 300,000 associates. Our Bengaluru-based innovation hub develops cutting-edge technology products and solutions to deliver exceptional omnichannel experiences for our customers.
Our Search Platform Team drives both internal and external search capabilities, including Search Engine Optimization (SEO). As a key member of this team, you will own the development and execution of our organic search strategy, enhancing user experience, and driving measurable growth in traffic and conversion.
This role requires a unique blend of deep SEO expertise, technical knowledge, and product management skills to optimize website performance and search engine visibility. You will collaborate closely with cross-functional teams, including engineering, content, and marketing, to create SEO-friendly product features and improvements.
Responsibilities:
- Develop and execute a comprehensive SEO product strategy to improve organic visibility and traffic, aligning with broader business goals and KPIs.
- Partner with engineering, design, content, and marketing teams to implement SEO best practices across product features, architecture, and content strategies.
- Analyze SEO performance using tools like Google Analytics, SEMrush, and others to identify trends, issues, and opportunities, providing data-backed recommendations.
- Lead SEO-related product initiatives from concept through launch, working with developers to ensure all product updates are search engine friendly.
- Collaborate with engineering teams to ensure site architecture, HTML, CSS, and JavaScript are optimized for crawling, indexing, and ranking by search engines.
- Regularly track and report on SEO KPIs and provide actionable insights to stakeholders.
- Conduct SEO-related experiments to validate hypotheses and improve SEO performance.
Requirements:
- 10+ years of Product Management experience with a strong focus on SEO and web technologies.
- Deep understanding of technical SEO concepts and experience working with engineering teams.
- Proficiency in using SEO tools and web analytics platforms.
- Demonstrated success in improving organic search performance and driving measurable business results in a fast-paced environment.
- Excellent verbal and written communication skills with the ability to influence stakeholders across the organization.
- Able to manage multiple projects simultaneously in an Agile/Scrum environment.
About Lowe's India:
Lowe's India is a subsidiary of Lowe's Companies, Inc., a FORTUNE 50 home improvement company. We offer a competitive salary range of ₹2,500,000 - ₹5,000,000 per annum, depending on experience and qualifications.