High-Performing Ad Campaign Specialist

4 days ago


Hubli, Karnataka, India beBeeExpertise Full time ₹ 9,00,000 - ₹ 12,00,000
Job Title: Performance Media Planner

About the Role:

We are seeking a highly skilled Performance Media Planner who can spearhead the strategy, execution, and optimization of ad campaigns across multiple platforms.

Key Responsibilities:

  • Develop, launch, and manage paid ad campaigns on Meta Ads Manager and Google Ads.
  • Collaborate closely with the creative and strategy teams to build high-performing campaigns.
  • Monitor campaign performance daily and optimize for conversions, ROAS, and CPL.
  • Conduct A/B testing on creatives, audience segments, and landing pages.
  • Generate campaign performance reports and insights using analytics tools.

Requirements:

  • 2–3 years of experience in running Meta & Google Ads campaigns.
  • Strong understanding of paid media KPIs like CTR, ROAS, CPC, CPL, etc.
  • Hands-on experience with tools like Meta Ads Manager, Google Ads, and Google Analytics.
  • Data-driven mindset with a keen eye for campaign insights and optimizations.

Bonus Points If You Have:

  • Experience with remarketing, lookalike audiences, and funnel-based targeting.
  • Certification in Google Ads or Meta Blueprint.


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