
Professional Meta Ads Campaign Specialist
17 hours ago
Our team seeks a seasoned Meta Ads professional to oversee ad campaigns in the Health & Wellness and Local Service sectors.
Key Responsibilities:- Develop, launch, and optimize ad campaigns on Facebook & Instagram.
- Conduct thorough audience research, create lookalike audiences, and manage retargeting strategies.
- Craft compelling ad copy and collaborate with designers to create engaging creatives.
- Establish A/B tests (ad creatives, headlines, landing pages) to drive optimal results.
- Monitor key metrics (CTR, CPC, CPL, ROAS) and adjust campaigns accordingly.
- Provide weekly performance reports and suggest areas for improvement.
- Stay up-to-date on the latest Meta Ads trends, policies, and best practices.
- Proven experience managing successful Meta Ads campaigns.
- Strong understanding of funnels, targeting, and budget optimization techniques.
- Hands-on experience with Meta Business Manager & Ads Manager.
- Ability to analyze data and make informed decisions based on metrics.
- Effective communication and reporting skills.
- Experience in healthcare, wellness, or local service niches.
- Knowledge of Google Ads (a valuable asset).
- Long-term projects with consistent work.
- Opportunities to work on international campaigns (USA, Canada, Australia).
- Flexible working hours (remote)
If you have a proven track record of running successful Facebook & Instagram Ads, we'd love to see your portfolio or past campaign results.
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