Digital Business Development Manager
1 week ago
Job Title: Digital Growth Strategist
">Job Description:
This role is focused on driving business growth through digital channels. The ideal candidate will have a strong understanding of digital marketing and be able to develop and execute comprehensive strategies to drive customer acquisition and retention.
Key Responsibilities- Develop and execute digital marketing strategies to drive customer acquisition, retention, and growth.
- Craft clear and compelling messaging and positioning for products and services, ensuring consistent and effective communication across all marketing channels.
- Leverage data analytics to inform future growth and engagement strategies.
- Conduct A/B testing to optimize user journeys and conversion funnels.
- 7-8 years of post-MBA experience in a digital tech company working in digital growth, app marketing, or product growth role.
- Must have knowledge of digital marketing tools such as WebEngage/MoEngage/Clevertap, Adobe/Google Analytics, Google Playstore/Firebase etc., SQL, Tableau etc.
Benefits:
- Strong analytical skills and business acumen.
- Ability to effectively communicate across stakeholders across functions and positions.
- Experience in running loyalty and referral programs along with its P&L management.
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