
Promotional Strategist
2 days ago
Marketing Role
The company is seeking a skilled Marketing Executive to develop and implement marketing strategies. This role will be pivotal in promoting products, increasing brand awareness, and driving sales.
About the Position
- Design and execute B2B marketing campaigns to meet company objectives.
- Collaborate with the sales and product teams for smooth execution of marketing initiatives.
- Conduct market research to gather insights on industry trends, competitors, and target audiences.
- Support the creation and execution of marketing campaigns across various digital platforms.
- Monitor and report campaign performance, suggesting improvements where necessary.
- Work with external vendors to deliver campaigns.
- Maintain CRM systems to support lead management and reporting.
- Stay updated on new marketing tools and trends to improve effectiveness.
Required Skills and Qualifications
- 2-3 years of experience in B2B marketing.
- Knowledge of lead generation and campaign management.
- Familiarity with marketing automation tools.
- Strong organizational and multitasking skills.
- Good communication and presentation skills.
- Exposure to account-based marketing is an asset.
- Experience with Salesforce or similar CRM is preferred.
- Understanding of digital marketing fundamentals including SEO and SEM.
- Ability to work collaboratively in a team environment.
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