Chief Product Promotion Strategist

3 days ago

Bengaluru, Karnataka, India beBeeCyber Full time US$ 1,50,000 - US$ 2,10,000
Job Title:

Product Marketing Manager

Job Summary:

This highly visible and strategic role is focused on the outbound marketing of a portfolio of products for backup and cyber-protection. You will work closely with product management, corporate marketing, and sales to define product positioning and messaging, bring new products to market, and grow our business through integrated sales and marketing campaigns.

  • Define the positioning, value propositions, and unique business value of our portfolio of products for backup and cyber-protection.
  • Launch new products to market with an emphasis on driving funnel and revenue growth.
  • Engage new and existing customers through definition of Ideal Customer Profiles and development of content across the buyers journey.
  • Evaluate and adapt marketing tactics to maximize results.
Key Responsibilities:
  • Develop and execute marketing strategies to promote our portfolio of products.
  • Work closely with cross-functional teams to align on delivery of supporting tasks.
  • Provide market, analyst, and customer input to influence product roadmaps and market strategy.
  • Train our sales team and channel partners on our products.
Requirements:
  • Bachelor's degree or higher, with relevant job experience.
  • 5-10 years of direct experience in product marketing of enterprise data storage products.
  • Some experience in backup, data protection, and/or cyber-protection is strongly preferred.
  • Excellent storytelling, written and oral communication skills.
  • Strong presentation skills.
  • Excellent interpersonal relationship skills.
  • Ability to work in a fast-paced, dynamic environment.

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