Digital Campaign Specialist

2 days ago


Jaipur, Rajasthan, India beBeePerformance Full time ₹ 13,00,000 - ₹ 17,00,000
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Job Overview

A Paid Social Manager will oversee multiple client accounts, driving performance through campaign optimization and building strong relationships.

Key Responsibilities

  • Manage 5-7 paid media client accounts, communicating effectively with clients.
  • Ideate, manage, and optimize e-commerce digital marketing campaigns across Google, Meta, TikTok, and Amazon to drive traffic, engagement, sales, and return on ad spend (ROAS).
  • Develop effective audience targeting strategies within platform limitations.
  • Strategically manage client budgets and align marketing efforts with product launches, promotions, and seasonal campaigns.
  • Maintain, troubleshoot, and analyze data insights (cost per click, click-through rate, cost per action, ROAS, lifetime value, conversion rate) to ensure campaigns meet or exceed targets.
  • Build insightful reports with actionable insights for clients.
  • Expand to new platforms when relevant.

Requirements

  • 4+ years of experience managing monthly budgets of $50K+
  • Proficiency in major advertising platforms (Google Ads, Facebook Ads Manager, TikTok Ads, Amazon Advertising)
  • Understanding of feed management and e-commerce consumer behavior
  • Experience with Google Analytics and Tag Manager, including troubleshooting
  • Familiarity with project management tools (e.g., ClickUp, Asana, Basecamp)


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