
Digital Campaign Specialist
2 days ago
About the Role
As a seasoned Brand Ambassador, you will spearhead end-to-end campaign execution for influencer marketing projects. Collaborating closely with creators, internal teams, and brands ensures smooth execution, timely delivery, and measurable outcomes of campaigns.
Main Responsibilities
- Plan and execute influencer marketing campaigns across platforms (Instagram, YouTube, etc.) with precision and creativity.
- Identify and shortlist influencers based on campaign requirements and expertise.
- Coordinate communication with influencers regarding briefs, deliverables, timelines, and approvals to ensure seamless collaboration.
- Maintain campaign deliverables (posts, stories, videos) aligned with brand guidelines and objectives, guaranteeing cohesive storytelling.
- Proactively track live campaigns, monitor content performance, and flag issues promptly to optimize results.
- Persistently maintain campaign reports, performance trackers, and final delivery decks for clients, ensuring transparency and accountability.
- Seamlessly coordinate with internal teams (strategy, pricing, and design) to ensure successful campaign execution.
- Timely invoice, document, and manage databases for influencer collaborations, maintaining organizational efficiency.
- Stay up-to-date with platform trends, influencer content styles, and innovative campaign practices, remaining an industry expert.
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- 1–2 years of experience in influencer marketing, campaign management, or digital marketing (internships included).
- Excellent organizational and project management skills with attention to detail.
- Strong communication and negotiation skills to effectively collaborate with influencers and clients.
- Able to multitask and deliver under tight deadlines with high accuracy.
- Familiarity with social media platforms, content formats, and campaign tracking tools.
- A proactive problem-solving attitude and willingness to adapt in a fast-paced agency setup.
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