Marketing Director

2 weeks ago


Mumbai, Maharashtra, India beBeeCybersecurity Full time ₹ 30,00,000 - ₹ 50,00,000
Job Title:

Head of Growth Marketing

About the Role:

We are seeking an experienced professional to drive demand generation and pipeline creation for our B2B (enterprise) and B2G (government) businesses. The ideal candidate will have a strong background in cybersecurity, SaaS, enterprise technology, or GovTech, with experience in ABM, digital marketing, PR, and events.

The successful applicant will be responsible for driving lead generation across all channels (digital, events, ABM, PR), building and managing the marketing funnel up to MQL, and ensuring seamless handoff of MQLs to SQLs for Sales/BD.

This role requires a strategic thinker who can balance vision with hands-on execution, possessing exceptional storytelling and communication skills for both enterprise and government stakeholders.

Key Responsibilities:
  • Develop and execute lead generation strategies across multiple channels
  • Build and manage the marketing funnel up to MQL
  • Ensure effective handoff of MQLs to SQLs for Sales/BD
Requirements:
  • 10-15 years of experience in B2B demand generation, with exposure to B2G/government marketing preferred
  • Strong understanding of funnel metrics and MarTech tools
  • Ability to balance strategic vision with hands-on execution
  • Exceptional storytelling and communication skills for both enterprise and government stakeholders
  • Data-driven and ROI-focused
What We Offer:
  • Competitive compensation package
  • Opportunity to work on cutting-edge cyber defense and national security projects
  • Shape a demand generation engine from the ground up with high visibility


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