Digital Marketing Specialist

3 days ago

Noida, Uttar Pradesh, India Rock My Sales (RMS) Full time
Job Title: Digital Marketing Specialist

Rock My Sales (RMS) is a dynamic company seeking an experienced Digital Marketing Specialist to lead our social media marketing efforts.

Estimated Salary: INR 24,000 - 34,000 per annum.

About the Role

We are looking for a skilled professional with expertise in creating and executing comprehensive content strategies across multiple social media platforms. The ideal candidate will have a proven track record of developing innovative marketing campaigns that resonate with target audiences.

The successful candidate will be responsible for curating and overseeing content calendars, maintaining active engagement with clients, and collaborating cross-functionally with departments like design, media buying & performance marketing, and PR and influencer teams.

  • Key Responsibilities:
  • Develop and implement comprehensive content strategies across multiple social media platforms tailored to client objectives.
  • Curate and oversee content calendars, ensuring a consistent and effective content flow.
  • Maintain active engagement with clients, effectively discussing, presenting, and refining creative ideas based on their briefs.
  • Collaborate cross-functionally with departments like design, media buying & performance marketing, and PR and influencer teams for cohesive campaign execution.
  • Innovate and implement market campaigns that stand out and resonate with target audiences.
  • Stay updated with the latest trends in social media, especially in the realm of video marketing, to enhance campaign effectiveness.
  • Track and measure the success of social media campaigns through key performance indicators.
Qualifications
  • Bachelor's degree or higher in marketing, communications, advertising, or a related field.
  • 1+ years of experience in social media marketing with a proven ability to create and execute successful campaigns.
  • Excellent knowledge of social media platforms including but not limited to Instagram, Facebook, Twitter, LinkedIn, YouTube, and Pinterest.
  • Demonstrated experience in managing a team of social media specialists and providing guidance and support as needed.
  • Strong analytical skills with the ability to analyze data and adjust social media strategies accordingly.
  • Excellent communication and interpersonal skills with the ability to work effectively with team members and collaborate cross-functionally with other departments.
  • Ability to multitask and manage multiple social media campaigns simultaneously.
  • Strong understanding of video marketing nuances and trends.
  • Proven track record of creating innovative marketing campaigns and client retention.
We Offer
  • A dynamic and creative work environment with opportunities for growth.
  • Exposure to diverse clients and projects.

To apply, please forward your resume and cover letter to us. Rock My Sales Services LLP is an Equal Opportunity Employer.

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