
Digital Marketing Strategist
2 days ago
Job Description:
Advantal Technologies Limited is seeking a highly skilled Digital Marketing Manager to develop and execute result-driven digital marketing strategies, enhance brand visibility, and lead generation.
Key Responsibilities:
- Develop and implement integrated digital marketing campaigns across all digital channels.
- Manage digital marketing channels, including SEO, SEM, PPC, email marketing, content marketing, and social media.
- Plan and execute paid advertising campaigns on Google Ads, LinkedIn, Facebook, and other relevant platforms.
- Conduct keyword research, on-page/off-page SEO, and competitor analysis to improve organic rankings.
- Optimize website performance, landing pages, and user experience for better conversion rates.
- Monitor and analyze campaign performance, generate reports, and provide actionable insights.
- Collaborate with content creators, designers, and developers to ensure cohesive branding and messaging.
- Stay updated with the latest industry trends, digital marketing technologies, and best practices.
Qualifications & Experience:
- Bachelor's/Master's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, preferably in an IT or tech-driven environment.
- Proven track record of managing successful digital marketing campaigns.
- Certifications in Google Ads, HubSpot, or other digital marketing platforms are a plus.
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