
Digital Collections Recovery Professional
2 days ago
This role involves designing, executing, and optimizing digital outreach strategies to improve collections performance.
- Digital Campaign Strategy:
- Develop multi-channel digital campaigns tailored to customer segments and delinquency stages.
- Collaborate with internal teams to align messaging and escalation protocols.
- Utilize campaign platforms to configure and allocate customer segments across delinquency buckets, channels, and vendors.
Main Responsibilities:
Key Deliverables:
- Design and execute campaigns that achieve high engagement rates and recovery outcomes.
- Manage digital campaign vendors and platforms, ensuring performance and compliance.
- Track vendor KPIs such as engagement rate, PTP conversion, and recovery performance.
Requirements & Qualifications:
- Bachelor's or Master's degree in Marketing, Business, Analytics, or related field.
- 5-10 years in digital marketing, collections strategy, or campaign management.
- Experience in financial services, NBFCs, or fintech preferred.
- Proficiency in campaign platforms (e.g., Twilio, FICO CCS, Genesys), SQL, and visualization tools (Power BI/Tableau).
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