Ecommerce Growth Strategist

2 weeks ago

Shimoga, Karnataka, India beBeeStrategist Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Job Description

Key Responsibilities:

  • Own full P&L for the geography, setting aggressive revenue, margin and CAC/LTV targets.
  • Craft and execute a holistic growth strategy across D2C, marketplaces, offline and emerging channels.
  • Forecast demand and manage end-to-end inventory, ensuring ≤2% stock-out and ≤4% ageing stock.
  • Define product-market fit; localize hero SKUs, craft new-product roadmaps, and sunset low ROI lines.
  • Collaborate with R&D to adapt formulations for regional regulations and sensorial preferences.
  • Orchestrate 360° marketing—performance, influencer, CRM, PR—allocating budgets for max ROAS.
  • Establish data pipelines and dashboards; track cohorts, repeat rates, marketplace rankings in real time.
  • Negotiate with 3PLs, payment partners and duty consultants to optimize landed costs and SLAs.
  • Recruit, mentor and performance-manage cross-functional teams (growth, ops, CS, retail, trade).
  • Champion customer obsession; mine VOC insights to feed product updates and CX enhancements.
  • Drive strategic partnerships—wellness chains, tourism boards, Ayurveda clinics—to amplify reach.
  • Ensure legal and tax compliance, including cosmetics claims, import duties and GDPR-like mandates.
  • Present quarterly business reviews to Global Leadership, highlighting wins, risks and next bets.
  • Deploy test-and-learn culture; run A/Bs on funnels, creatives, bundles, and pricing levers.
  • Set up disaster-recovery and continuity plans for supply, logistics, ads and key seller accounts.
  • Benchmark competition; deliver actionable intel on pricing, share-of-voice and shelf velocity.
  • Act as the brand's cultural ambassador, embodying its ethos while driving high-performance execution.


Required Skills and Qualifications

Qualifications:

  • Tier 1 colleges only. IIMs, XLRI, MDI, ISB etc.
  • 10 to 17 years of relevant work experience, preferably in Retail industry (FMCG, Retail, E-commerce)
  • Excellent communication and interpersonal skills (verbal and written)
  • Strong analytical, data and problem-solving skills, with the ability to use the information for reporting
  • Drive and manage own tasks effectively; work independently and be an effective contributor to the team
  • Meticulous attention to detail and follow through
  • Extremely organized with superior time management skills Ability to multi-task and prioritize under tight schedules while maintaining production of high-quality work
  • Self-accountability to follow-through with proper consistent updates to stakeholders Proficiency with project-based tools such as Word, Excel, Project and PowerPoint
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