Senior Product Adoption Strategist

1 week ago


Bengaluru, Karnataka, India beBeeMarketing Full time US$ 1,80,000 - US$ 2,40,000
Job Title: Senior Marketing Manager

We are seeking a seasoned marketing professional to lead our go-to-market strategy and drive global adoption of our products.

The successful candidate will be responsible for defining input/output metrics, computing customer entitlements, segmenting customer cohorts, and executing targeted marketing strategies.

  • Partner with product leaders to understand product capabilities, customer segments, and value propositions.
  • Define key performance indicators that signal adoption; help compute entitlement and size the customer opportunity.
  • Develop compelling marketing materials - slides, videos, case studies, and success stories - that communicate product value.
  • Segment the customer base into meaningful cohorts and execute targeted outreach strategies to drive adoption.
  • Closely collaborate with cross-functional teams to identify customer needs and develop effective marketing solutions.



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