Content Researcher

2 days ago


Surat, Gujarat, India ZebraLearn Full time
Job Overview:

We are seeking a highly skilled Marketing Content Researcher to join our dynamic marketing team. This role involves conducting in-depth research to support the creation of high-quality, engaging, and data-driven marketing content.

The ideal candidate will have a passion for storytelling, a knack for uncovering insightful trends, and a strong ability to translate complex information into clear, concise, and compelling content.

Your Key Responsibilities:

  • Conduct market research to identify industry trends, audience preferences, and competitor strategies.
  • Gather and analyze data from various sources (industry reports, consumer surveys, social media, etc.) to inform content strategy.
  • Identify relevant topics, keywords, and content opportunities that align with business objectives.
  • Collaborate with content writers, designers, and marketers to provide research-based insights for blogs, whitepapers, eBooks, case studies, and other marketing materials.
  • Support SEO efforts by identifying high-impact keywords and content gaps.
  • Provide fact-checking, source verification, and quality assurance for all marketing content.
  • Create concise and actionable reports on research findings, including industry shifts, consumer behavior, and emerging content trends.
  • Monitor competitors' content strategies and highlight areas for differentiation.
  • Stay up-to-date with industry news, tools, and research methodologies to ensure the company remains ahead of the curve.

Requirements:

  • Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
  • Proven experience (1-3 years) in content research, marketing research, or a similar role.
  • Strong analytical skills with the ability to collect, organize, and analyze significant amounts of information.
  • Proficiency in using research tools like Google Analytics, SEMrush, Ahrefs, and industry databases.
  • Familiarity with SEO principles and content strategy.
  • Excellent verbal and written communication skills.
  • Strong organizational and time management skills, with the ability to prioritize and meet deadlines.

Why Join Us:

  • A dynamic work environment with growth opportunities.
  • Be a key part of exciting app projects and campaigns.
  • Competitive salary: ₹12,00,000 - ₹20,00,000 per annum.
  • This role is based in Vesu, Surat, Gujarat.


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