
High Impact Growth Marketing Expert
17 hours ago
Role Overview
We are seeking a talented growth marketing specialist to execute our demand generation strategy across both outbound and inbound channels.
This role will be responsible for implementing end-to-end demand generation plans, driving pipeline growth, and delivering high-impact campaigns.
Key Responsibilities- Execute demand generation plans for enterprise and mid-market accounts in target geographies.
- Own and develop Aereo's webinar, email campaigns, ads, Google Ads, events, SEO-driven inbound strategies, and account-based marketing (ABM) initiatives.
- Collaborate with content and design teams to launch high-impact campaigns aligned with buyer personas and decision journeys.
- Track and report on marketing KPIs including MQLs, SQLs, CAC, funnel conversion, and ROI.
- Continuously optimize campaigns through A/B testing, data analysis, and market insights.
- Oversee the use and effectiveness of CRM, marketing automation, and website performance tools.
- Support regional growth initiatives in international markets including GCC, Brazil, and Australia through targeted demand gen strategies.
- 3–7 years of experience in B2B lead generation, demand generation, or growth marketing roles.
- Proven track record of driving pipeline growth for SaaS, enterprise tech, or B2B services.
- Experience managing webinars, email campaigns, ads, Google Ads, events, and inbound strategies.
- Proficient in CRM, HubSpot, or similar platforms, and campaign performance tools.
- Exposure to international markets including GCC, Brazil, and Australia is a plus.
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